⚠️ The platform price premium

Your £12 Burger Costs
£15.60 on Just Eat

Delivery platforms charge restaurants so much commission that restaurants have to inflate menu prices to survive. Customers pay more, restaurants earn less. The platform wins both ways.

The same meal, two very different numbers

What a £50 Order Actually Means

🍕 Just Eat / Deliveroo Order
Inflated menu price (customer pays)£57.50
Delivery service fee+£3.49
Tip (prompted)+£2.00
Restaurant commission (30%)-£15.00
Payment processing-£1.09
Marketing / visibility fee-£3.00
Restaurant keeps£38.41
Real margin: ~28% of the original £50
⚡ Hyst Direct Order
Real menu price (customer pays)£50.00
Delivery service fee£2.50
Commission to platform£0.00
Payment processing-£0.99
Marketing / visibility fee£0.00
Restaurant keeps£49.01
Real margin: ~98% of every order

The hidden mechanics

Three Reasons Platforms Cost You More

01
Restaurants inflate prices to survive
With 25–35% commission per order, restaurants must mark up their platform menu by 15–30% just to maintain the same profit margin. Customers pay more without knowing why.
02
Platforms pile on extra fees
Service fees, small order charges, and "priority delivery" upsells all add to the customer's total — none of which reaches the restaurant. The platform collects on both sides.
03
Visibility requires paid placement
Want to appear in search results? Restaurants pay extra for promotion within the platform, on top of commission. This cost gets baked into menu prices.

By platform

Average Price Markup on Platforms vs Direct

Deliveroo
Deliveroo markup
~26%
Just Eat
Just Eat markup
~22%
Uber Eats
Uber Eats markup
~20%
Hyst (direct)
0%
0%

The fix

Give Customers Real Prices.
Keep Real Margins.

With direct ordering through Hyst, you charge fair prices, keep your margin, and stop funding a platform that earns more from your food than you do.

Start Commission-Free Ordering →